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Google describes PageRank:

“ PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important". ”


In other words, a PageRank ™ results from a "ballot" among all the other pages on the World Wide Web about how important a page is. A hyperlink to a page counts as a vote of support. The PageRank ™ of a page is defined recursively and depends on the number and PageRank ™ metric of all pages that link to it ("incoming links"). A page that is linked to by many pages with high PageRank ™ receives a high rank itself. If there are no links to a web page there is no support for that page. Google ™ assigns a numeric weighting from 0-10 for each webpage on the Internet; this PageRank ™ denotes a site’s importance in the eyes of Google ™ . The PageRank ™ is derived from a theoretical probability value on a logarithmic scale like the Richter Scale. The PageRank ™ of a particular page is roughly based upon the quantity of inbound links as well as the PageRank ™ of the pages providing the links. It is known that other factors, e.g. relevance of search words on the page and actual visits to the page reported by the Google ™ toolbar also influence the PageRank ™ . In order to prevent manipulation, spoofing and spamdexing, Google ™ provides no specific details about how other factors influence PageRank ™ .

Getting indexed

The leading search engines, Google ™ , Yahoo! ™ and Microsoft ™ , use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. Some search engines, notably Yahoo! ™ , operate a paid submission service that guarantee crawling for either a set fee or cost per click. Such programs usually guarantee inclusion in the database, but do not guarantee specific ranking within the search results. Yahoo's ™ paid inclusion program has drawn criticism from advertisers and competitors.Two major directories, the Yahoo ™ Directory and the Open Directory Project both require manual submission and human editorial review. Google ™ offers Google ™ Webmaster Tools, for which an XML Sitemap feed can be created and submitted for free to ensure that all pages are found, especially pages that aren't discoverable by automatically following links. Search engine crawlers may look at a number of different factors when crawling a site. Not every page is indexed by the search engines. Distance of pages from the root directory of a site may also be a factor in whether or not pages get crawled. Source: Wikipedia.com. Official sites to get you site crawled by Google ™ & Yahoo ™ : Submit URL To Google ™ & Submit URL To Yahoo! .

What is SEO?

Short for search engine optimization, the process of increasing the amount of visitors to a Web site by ranking high in the search results of a search engine. The higher a Web site ranks in the results of a search, the greater the chance that that site will be visited by a user. It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine.

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